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Exploring Strategy (Text and Cases) Includes Business Models & Corporate Governance, 12th Edition

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ISBN13:9789357054584
ISBN10:9357054584
Age:16+
Language:English
Author:Richard Whittington, Patrick Regnér, Duncan. Angwin, Gerry Johnson, Kevan Scholes
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Highlights

ISBN13:9789357054584
ISBN10:9357054584
Age:16+
Language:English
Author:Richard Whittington, Patrick Regnér, Duncan. Angwin, Gerry Johnson, Kevan Scholes
Publisher:Pearson
Pages:840
Binding:Paperback
Year:2024
Edition:12
Edition Details:Latest
BIS/ISI License number:NA
BIS/ISI required:NA
SUPC: SDL087462896

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Country of Origin or Manufacture or Assembly	India
Common or Generic Name of the commodity	Management Studies
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Description

Exploring Strategy, 12th Edition, has long been the essential introduction to strategy for the managers of today and tomorrow.From entrepreneurial start-ups to multinationals, charities to government agencies, this book raises the big questions about organisations – how they prosper, grow, innovate, and change.

Text and Cases also provides a wealth of extra case studies written by experts in the subject to aid and enrich your understanding. Examples are taken from events and organisations as diverse as Adnams, Siemens, Air Asia, Handelsbanken, Glastonbury and the Indian Premier League.

Features –

• Understand clearly the key concepts and tools of strategic management
• Explore hot topics, including business models, corporate governance, innovation and entrepreneurship
• Learn from case studies on world-famous organisations such as ITV, IKEA, Uber, Airbnb, Alibaba, and the Chinese movie business.

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Product Type: Academic Texts Management Books
Brand: Pearson
Binding: Paperback ,Paperback
Language: English

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