Brief Description
"Fashion Journalism is an introduction to how fashion journalism operates and how to report on fashion. It encompasses skills for print and online media, and includes both written and visual reports (video, photography). Taking a strong real world approach, this textbook includes many case studies and interviews with fashion journalists working for newspapers, magazines, broadcast and websites, and with stylists, PR executives, photographers and bloggers. Their explanations of their roles and their practical tips and advice will be accompanied by analysis of examples of their work. The business of fashion and fashion PR will be explained for the trainee journalist, with the focus of the book being on offering practical guidance on how to report effectively on fashion - from sources and research to writing and layout. Each chapter will include suggested exercises and further reading. Covering every aspect from the law and ethics to using social media, from fashion theory to reporting the catwalk, this text offers everything a student or trainee needs to know to excel in fashion journalism"--
Learn More about the Book
Fashion Journalism presents a comprehensive overview of how fashion journalism operates and how to report on fashion. Encompassing skills for print and online media, the book includes many case studies and interviews with fashion journalists working for newspapers, magazines, broadcasting and websites, as well as with stylists, PR executives, photographers and bloggers. The first hand explanations of these roles and practical tips and advice are accompanied by analysis of examples from their work.
The business of fashion and fashion PR is explained for the trainee journalist, offering practical guidance on how to report effectively on fashion from sources and research to writing and layout., with chapter including suggested exercises and further reading.
Covering a broad range of subject areas, from law and ethics and using social media to fashion theory and reporting the catwalk, this text offers everything a student or trainee needs to know to excel in fashion journalism.
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