The Lean Product Playbook by Dan Olsen is a practical guide for anyone involved in product management, from startup founders to seasoned product managers. This book provides a step-by-step approach to developing products that customers love by using lean principles to reduce waste, increase efficiency, and build products that truly meet customer needs.
Dan Olsen draws from his extensive experience in product management to offer actionable advice on how to create products that succeed in the market. The book introduces the Lean Product Process, a repeatable and easy-to-follow method for iterating your product until it resonates with customers. Key topics covered include identifying target customers, uncovering their needs, creating a compelling product strategy, designing an effective MVP (Minimum Viable Product), and testing and optimizing your product before launch.
With real-world examples and practical exercises, The Lean Product Playbook helps you navigate the complexities of product development, from concept to launch and beyond. Whether you’re working on a new product or looking to improve an existing one, this book provides the tools and techniques to minimize risk and maximize your chances of success.
Perfect for product managers, designers, entrepreneurs, and anyone involved in product development, The Lean Product Playbook is an essential resource for building products that delight customers and drive business success.