The Personal Mba, published by Penguin Publishing Group in the year 2010, is a book on mastering the art of management in business. This book is written in lucid language for easy understanding of the subject.
Synopsis
This book as the name suggest has been compiled to provide an in depth knowledge and idea of what managing a business is like and has a very clear-cut approach. In addition, the simple style of writing style helps readers to understand complicated business terms and is helpful for those seeking management courses or with interest in business management. This personal guide book on understanding the art of managing a business orderly, systematically, efficiently and profitably using several strategically planned tactics will help management students immensely. It is especially beneficial for students of business management course as this book has a logical and practical approach. The book is appropriately stuffed with the essentials of sales, marketing, negotiation, strategy, and much more to help a student with enthusiasm in business managing skills to excel encouragingly.
About the Author
Josh Kaufman is the writer of this book who happens to write blogs also where he recommends credible books on business management.